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Purdy, C. H. (2006). Fruity, fun and safe: creating a youth condom brand in Indonesia. Reproductive Health Matters, 14(28), 127-134.

Porto, M. P. (2007). Fighting AIDS among adolescent women: Effects of a public communication campaign in Brazil. Journal of health communication, 12(2), 121-132.

Plautz, A., & Meekers, D. (2007). Evaluation of the reach and impact of the 100% Jeune youth social marketing program in Cameroon: findings from three cross-sectional surveys. Reproductive health, 4(1), 1.

Peltzer, K., Parker, W., Mabaso, M., Makonko, E., Zuma, K., & Ramlagan, S. (2012). Impact of National HIV and AIDS Communication Campaigns in South Africa to Reduce HIV Risk Behaviour. The Scientific World Journal, 2012.

Peltzer, K., & Promtussananon, S. (2003). Evaluation of Soul City school and mass media life skills education among junior secondary school learners in South Africa. Social Behavior and Personality: an international journal, 31(8), 825-834.

Njeuhmeli, E., Hatzold, K., Gold, E., Mahler, H., Kripke, K., Seifert-Ahanda, K., … & Kasedde, S. (2014). Lessons learned from scale-up of voluntary medical male circumcision focusing on adolescents: benefits, challenges, and potential opportunities for linkages with adolescent HIV, sexual, and reproductive health services. JAIDS Journal of Acquired Immune Deficiency Syndromes, 66, S193-S199.

Marum, E., Morgan, G., Hightower, A., Ngare, C., & Taegtmeyer, M. (2008). Using mass media campaigns to promote voluntary counseling and HIV-testing services in Kenya. Aids, 22(15), 2019-2024.

Kuhlmann, A. K. S., Kraft, J. M., Galavotti, C., Creek, T. L., Mooki, M., & Ntumy, R. (2008). Radio role models for the prevention of mother-to-child transmission of HIV and HIV testing among pregnant women in Botswana. Health promotion international, 23(3), 260-268.

LaCroix, J. M., Snyder, L. B., Huedo-Medina, T. B., & Johnson, B. T. (2014). Effectiveness of mass media interventions for HIV prevention, 1986–2013: a meta-analysis. JAIDS Journal of Acquired Immune Deficiency Syndromes, 66, S329-S340.

Kincaid, D. L., Babalola, S., & Figueroa, M. E. (2014). HIV communication programs, condom use at sexual debut, and HIV infections averted in South Africa, 2005. JAIDS Journal of Acquired Immune Deficiency Syndromes, 66, S278-S284.

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Breakthrough ACTION for Social and Behavior Change

USAID’s flagship programs for social and behavior change

Springboard | Compass

Online network to connect, learn, and share about social and behavior change and curated collection of resources.

This website is made possible by the support of the American people through the United States Agency for International Development (USAID). Breakthrough ACTION is supported by USAID’s Office of Population and Reproductive Health, Bureau for Global Health, under Cooperative Agreement: #AID-OAA-A-17-00017. Breakthrough ACTION is based at the Johns Hopkins Bloomberg School of Public Health’s Center for Communication Programs. The contents of this website are the sole responsibility of Breakthrough ACTION. The information provided on this website is not official U.S. Government information and does not necessarily represent the views or positions of USAID, the United States Government, or Johns Hopkins University.

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